Your brand identity communicates your business’ personality, sets it apart from the competition and creates a memorable impression in the mind of the consumer. This is why it is extremely important to ensure that this identity is cohesive and perfectly represents your business … [Read more...] about 3 Signs Your Brand Identity Needs an Update
Business
Articles, ideas, and conversation about business growth, entrepreneurship, and small business.
Why Ceramic Ball Bearings Are Better Than Steel
Steel ball bearings have been the industry standard for industrial electric equipment for many years. When most people think of steel, they think of strength and durability. Those are certainly important characteristics when it comes to engine components like bearings, but what … [Read more...] about Why Ceramic Ball Bearings Are Better Than Steel
When Should You Put a Car in the Company Name?
When it comes to getting a car for your small or multinational business, buying, leasing, or putting your vehicle into service are three viable options. Your business must boast its vehicle, or even multiple, to ensure ease and comfort. Unfortunately, most business … [Read more...] about When Should You Put a Car in the Company Name?
Guide to Trademarking Your Startup With LegalZoom
Protecting your intellectual property is more important now than ever because it ensures that your unique creations and innovations belong to you. Trademarking your intellectual property is one of the three most common intellectual property protections used today, in addition to … [Read more...] about Guide to Trademarking Your Startup With LegalZoom
Ways to Attract the Right Candidates to Your Small Business
Recruiting talent is a challenge for small businesses, as spotting the right talent can be a daunting task. In fact, research by Indeed shows that 56% of all small businesses believe that finding the right candidate is somewhat challenging. One of the leading reasons small … [Read more...] about Ways to Attract the Right Candidates to Your Small Business
